{"id":22194,"date":"2024-10-23T15:36:19","date_gmt":"2024-10-23T08:36:19","guid":{"rendered":"https:\/\/gudjob.net\/?p=22194"},"modified":"2026-08-18T08:33:31","modified_gmt":"2026-08-18T01:33:31","slug":"nam-bat-xu-huong-shoppertainment-trong-thuong-mai-dien-tu-shopee-hop-tac-cung-facebook-va-youtube-tao-loi-the-canh-tranh-truc-tiep","status":"publish","type":"post","link":"https:\/\/gudjob.net\/cn\/blog\/nam-bat-xu-huong-shoppertainment-trong-thuong-mai-dien-tu-shopee-hop-tac-cung-facebook-va-youtube-tao-loi-the-canh-tranh-truc-tiep\/","title":{"rendered":"\u6355\u6349\u7535\u5546\u8d2d\u7269\u5a31\u4e50\u8d8b\u52bf\uff1aShopee \u4e0e Facebook\u3001YouTube 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Shop \u7ee7\u7eed\u5f3a\u52b2\u589e\u957f\u3002\u6838\u5fc3\u95ee\u9898\u53ef\u80fd\u5728\u4e8eShopee\u548cTikTok Shop\u4e0a\u7528\u6237\u884c\u4e3a\u7684\u5dee\u5f02\u3002&nbsp;<\/p>\n<p>\u5177\u4f53\u6765\u8bf4\uff0cShopee\u5b9a\u4f4d\u4e3a\u9500\u552e\u5e94\u7528\u7a0b\u5e8f\uff0c\u7528\u6237\u7ecf\u5e38\u8fdb\u5165\u8be5\u5e94\u7528\u7a0b\u5e8f\u662f\u4e3a\u4e86\u8d2d\u7269\u6216\u5bfb\u627e\u4fc3\u9500\u6d3b\u52a8\u3002\u53c2\u4e0e\u76f4\u64ad\u7684\u5ba2\u6237\u4e5f\u4e3b\u8981\u5c5e\u4e8e\u8fd9\u4e2a\u7fa4\u4f53\uff0c\u800c\u4e0d\u662f\u6765\u81ea\u65b0\u7684\u76ee\u6807\u7fa4\u4f53\u3002\u540c\u65f6\uff0cTikTok Shop\u51ed\u501f\u4e0e\u5a31\u4e50\u89c6\u9891\u5206\u4eab\u5e73\u53f0\u7684\u878d\u5408\u800c\u8131\u9896\u800c\u51fa\uff0c\u5e2e\u52a9\u89e6\u8fbe\u4e86\u4e00\u6279\u6ca1\u6709\u8d2d\u7269\u610f\u613f\u7684\u7528\u6237\uff0c\u4ece\u800c\u6539\u53d8\u4e86\u4ed6\u4eec\u7684\u6d88\u8d39\u884c\u4e3a\u3002\u56e0\u6b64\uff0cShopee\u9700\u8981\u5229\u7528\u5728\u8d8a\u5357\u62e5\u6709\u5927\u6d41\u91cf\u7684\u793e\u4ea4\u7f51\u7edc\u6765\u521b\u9020\u76f4\u63a5\u7684\u7ade\u4e89\u4f18\u52bf\u3002<\/p>\n<figure class=\"kg-card kg-image-card kg-card-hascaption\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gudjob.net\/wp-content\/uploads\/2026\/08\/14-3.jpg\" class=\"kg-image\" alt=\"|\" width=\"590\" height=\"1198\"><figcaption><i><em class=\"italic\" style=\"white-space: pre-wrap;\">\u9080\u8bf7Tran Thanh\u7b49\u77e5\u540d\u660e\u661f\u53c2\u4e0e\u76f4\u64ad\uff0c\u8868\u660eShopee\u6b63\u5728\u5229\u7528\u516c\u4f17\u4eba\u7269\u7684\u5f71\u54cd\u529b\uff0c\u91cd\u70b9\u53d1\u5c55Shoppertainment\u6a21\u5f0f\u3002<\/em><\/i><\/figcaption><\/figure>\n<p>\u6839\u636e\u6570\u636e <strong>\u51b3\u7b56\u5b9e\u9a8c\u5ba4<\/strong>\u3001Facebook \u548c YouTube \u662f\u8d8a\u5357\u6700\u53d7\u6b22\u8fce\u7684\u793e\u4ea4\u7f51\u7edc\u5e73\u53f0\u7684 2\/3\u3002\u4e0e\u6b64\u540c\u65f6\uff0cTikTok \u7684\u53d7\u6b22\u8fce\u7a0b\u5ea6\u624d\u521a\u521a\u8fbe\u5230 <strong>66%<\/strong>\uff0c\u8fdc\u4f4e\u4e8e Meta \u548c Google \u7684\u5e94\u7528\u7a0b\u5e8f\u3002\u901a\u8fc7\u4e0eFacebook\u548cYouTube\u7684\u5408\u4f5c\uff0cShopee\u62e5\u6709\u66f4\u591a\u5de5\u5177\u6765\u63a5\u89e6\u76ee\u524d\u5c5e\u4e8e\u7ade\u4e89\u5bf9\u624b\u7684\u6f5c\u5728\u5ba2\u6237\u7fa4\u4f53\u3002\u7136\u800c\uff0c\u4e0e\u62e5\u6709\u5f3a\u5927\u81ea\u6709\u5e73\u53f0\u5185\u751f\u6d41\u91cf\u6765\u6e90\u7684TikTok\u76f8\u6bd4\uff0cShopee\u5fc5\u987b\u4f9d\u8d56\u5408\u4f5c\u4f19\u4f34\uff0c\u5e76\u4e3a\u6bcf\u4e2a\u6210\u529f\u9500\u552e\u7684\u4ea7\u54c1\u4ee5\u8054\u76df\u8425\u9500\u7684\u5f62\u5f0f\u652f\u4ed8\u8d39\u7528\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u72ec\u5bb6\u7684\u5206\u53d1\u7b97\u6cd5\u548c\u5927\u91cf\u7684\u89c2\u770b\u8005\u9020\u5c31\u4e86TikTok\u8d8a\u5357\u65b0\u4e00\u4ee3\u7684\u5185\u5bb9\u521b\u4f5c\u8005\u3002\u5c3d\u7ba1\u4e0d\u9700\u8981\u6309\u6d4f\u89c8\u91cf\u4ed8\u8d39\uff0c\u4f46 TikTok Shop 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sizes=\"auto, (min-width: 720px) 720px\"><figcaption><i><em class=\"italic\" style=\"white-space: pre-wrap;\">2023\u5e74\u7b2c\u4e8c\u5b63\u5ea6\uff0cMetric\u7684\u7edf\u8ba1\u6570\u636e\u663e\u793a\uff0cTiktok Shop\u6b63\u5f0f\u8d85\u8d8aLazada\uff0c\u6210\u4e3a\u8d8a\u5357\u7b2c\u4e8c\u5927\u7535\u5546\u5e73\u53f0\uff0c\u4ec5\u6b21\u4e8eShopee\u3002<\/em><\/i><\/figcaption><\/figure>\n<p>\u6839\u636e\u5e02\u573a\u7814\u7a76\u516c\u53f82024\u5e74\u62a5\u544a <strong>\u4f18\u7f51ECI<\/strong>, Shopee \u76ee\u524d\u5728\u8d8a\u5357\u7535\u5546\u5e02\u573a\u5904\u4e8e\u9886\u5148\u5730\u4f4d\uff0c\u62e5\u6709\u8d85\u8fc7<strong> 71%<\/strong> \u5e02\u573a\u4efd\u989d\u8fdc\u8d85TikTok Shop<strong> 22%<\/strong>\u3002\u8be5\u5e94\u7528\u7a0b\u5e8f\u8fd8\u521b\u4e0b\u4e86\u9500\u552e\u5e73\u53f0\u4e2d\u6700\u9ad8\u7684\u81ea\u7136\u6d41\u91cf\uff0c\u8fbe\u5230\u7ea6 <strong>1.72 \u4ebf <\/strong>\u6bcf\u6708\u8f6c\u6570\u3002\u8fd9\u4e9b\u6570\u636e\u663e\u793a\u4e86 Shopee 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t\u1ea1i Vi\u1ec7t Nam, bao g\u1ed3m YouTube, Facebook v\u00e0 Shopee. Th\u00f4ng qua vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi Facebook v\u00e0 YouTube, Shopee \u0111\u00e3 c\u00f3 th\u00eam c\u00f4ng c\u1ee5 \u0111\u1ec3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22311,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpai_generated_summary":"","footnotes":""},"categories":[176],"tags":[214],"class_list":["post-22194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thuong-mai-dien-tu","tag-thuong-mai-dien-tu"],"acf":[],"_links":{"self":[{"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/posts\/22194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/comments?post=22194"}],"version-history":[{"count":2,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/posts\/22194\/revisions"}],"predecessor-version":[{"id":22802,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/posts\/22194\/revisions\/22802"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/media\/22311"}],"wp:attachment":[{"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/media?parent=22194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/categories?post=22194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gudjob.net\/cn\/wp-json\/wp\/v2\/tags?post=22194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}